The Way
Six Elements of AN unstoppable business
what is The way?
The best concepts on the planet are simple.
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So is The Way: six foundational patterns and supporting practices that must be true in your organization to grow any business.
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Here's the trick: they're in order. So don't pass Go or collect $200 until you've successfully established the prior concept.
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Read on to learn more or click each concept title for a deeper dive.
"Fall in love with the problem, not the solution." - Uri Levine
The alpha and omega of creating a lasting business. If you don't start here, you've doomed your business from the very beginning.
"Culture eats strategy for breakfast." - Peter Drucker
The principles and beliefs upon which you make decisions creates speed and scale.
"There are so many people working so hard and achieving so little." - Andy Grove
If everything you do isn't determined by the goals for your customer or the work doesn't supports those goals, you're wasting your time.
"The only way to win is to learn faster than everyone else." - Eric Ries
Even the best strategy will fail if you don't make mistakes, learn from them, and find a better way.
"Progress cannot be generated when we are satisfied with existing situations." - Taiichi Ohno
Reducing and eliminating waste is the only way to deliver faster without creating even more problems. And sometimes, you have to redesign the whole organization.
"How can we innovate forever? Because that is precisely what natural selection forces us to do."
- Geoffrey Moore
Even with the best products, strategy, process, and structure, you'll fail in the long run without the discipline to test innovative ideas that challenge your current business model.
Putting iT All Together
If you've scrolled to this point, congratulations! You're learning The Way. But making it work for you is a different challenge altogether, especially as your business grows.
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