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The Client-Down Hierarchy
Who would have the power in decision making if we were organized "customer-down" or "customer-in"?
Brett Staron
Oct 12, 20231 min read
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Innovation And Ice Cream
Innovation is the one and only way to secure long term sustainable profits. So why do so many large companies fail at it?
Brett Staron
Jul 18, 20233 min read
37 views


Why Your Strategy Isn't Working (And How To Fix It)
Strategies fail because they don't build an insurmountable competitive advantage.
Brett Staron
Jun 5, 20235 min read
65 views


Product Pricing and iPhones
Let’s talk about the price of iPhones… …and why what you charge for your product or service shouldn’t solely be driven by what it takes...
Brett Staron
May 21, 20231 min read
6 views


Eric Ries' "The Lean Startup" in 13 Seconds
"The only way to win is to learn faster than anyone else." - E. Ries, The Lean Startup That's it. That's the post. Check out Eric's book...
Brett Staron
May 21, 20231 min read
3 views


Geoffrey Moore's "Zone to Win" in 13 Seconds
I love Geoffrey Moore. This one never gets old (Zone to Win). In a nutshell, to remain relevant any company must: 1. Modernize your...
Brett Staron
May 21, 20231 min read
4 views
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